The What, Why, and How of Content Marketing
In order to be effective in writing a post about content marketing, we first have to establish a basic foundation. We will get to why content marketing is important and what it means for you, but first: What is content marketing? The What of Content Marketing Content marketing is, in short, a type of marketing […]
7 Reasons You Should Definitely be Using WordPress for Your Website
As a digital marketing agency that utilizes The Almighty WordPress, one of the questions we hear most often is, “Why WordPress?” (Here, we are referring to WordPress.org, the software, rather than WordPress.com, the hosting service. If you are confused about the difference, read this great post that explains everything.) In other words, “Why not use […]
5 Digital Marketing Mistakes You Might be Making as a Small Business
Hello, small business owner! You’re probably here because you are feeling a little apprehension about digital marketing and how (in the world!) you should incorporate it in your small business. Well, let me start by saying that just because you are small doesn’t mean you have to settle for small results. Maybe you have a website, […]
Top 7 Digital Marketing Myths Debunked
Digital marketing is the most effective method for generating business online. Rather than interrupting prospects in order to promote your own visibility with unwanted marketing messages, digital marketing attracts prospects to you by providing relevant, helpful content, the kind they search for on Google. Though digital and inbound marketing have been a hot topic for […]
