If you’re a contractor, then you know that marketing is key to your success. You need to get the word out about your business and attract new customers. That’s where Brown Creative comes in. We have a proven system for helping contractors grow their business. In this blog post, we will outline our system and explain how it can help you achieve your goals. So if you’re ready to take your business to the next level, keep reading!
Remodeling Growth Strategy
Our successful approach helps you get discovered online, distinguish yourself from the competition, and produce recurring leads for new projects every month. At Brown Creative, we package our expertise and experience into a comprehensive system that takes the guesswork out of marketing and delivers consistent results that will help grow your company.
Buyer Personas
We assist with defining your ideal client and building a profile that identifies their demographics, values, aspirations, problems and solutions. Your marketing will attract more of the right sorts of clients and projects if you take the time to set a specific aim. By defining buyer personas, you can do just that.
Core Messaging
We assist you in developing a clear value proposition that distinguishes you from the competition. We use story to engage and build trust with your target audience by telling your company’s narrative. We assist you in making your process easy to understand for your prospects.
Marketing Funnel
The majority of homeowners now conduct research online before interacting directly with a contractor. The buyer’s journey has three stages: awareness, consideration, and decision. We create a marketing funnel that allows us to capture and nurture leads at each stage of the buyer’s journey.
Conversion Website and Landing Pages
Your website is the hub of your marketing. We create stunning responsive websites that showcase your brand and the excellence of your work. Our websites and landing pages are also optimized for conversion, with simple calls-to-actions to entice new leads.
Search Optimization
When individuals in your service area are looking for home remodeling solutions, you want to be found online. We optimize your website and Google My Business listing with the correct keywords and build Google Authority by developing blog content and expanding your online presence.
Paid Acquisition
Whether you’re in the early stages of starting a business or already established, paid acquisition is important for business growth. We create advertising campaigns on Google, Facebook, and Instagram that are precisely tailored to your ideal client profiles in order to produce immediate wins. We evaluate and optimize your campaigns to ensure that you get the most out of each ad dollar. To construct a lead generating machine, we analyze and optimize the entire process from start to finish.
Social Engagement
Your target audience, no matter how old they are or what demographic they belong to, is on social media. We create social media content that is designed to engage your audience, build trust, and generate leads. At Brown Creative, we help you post content that educates, informs, and engages with your audience to create top-of-mind awareness.
Online Reviews
Online reviews are the next generation of word-of-mouth referrals. According to studies, people have a similar level of trust in online evaluations from strangers as they do in receiving recommendations from friends and family. We assist you in increasing and reacting to online reviews to help you establish trust and authority for your business.
KPI Reporting and Optimization
To make sound judgments and optimize campaigns to their peak performance, a competent marketing plan must have the required data and analytics in place. We keep track of all phone calls, form submissions, and other KPIs and provide monthly reports so you’re always up to speed.
Brown Creative
If you’re looking to increase your sales volume and experience rapid growth, you need a marketing agency that understands how to get you there. Brown Creative’s proven system is designed to take your business to the next level. From defining buyer personas to developing landing pages that convert, we’ll set you up for success.
Ready to Get Started? Schedule a Discovery Call
We start with a brief call to learn more about you, your business, and your goals. If we feel like you’re a good fit for our program, we’ll schedule a follow-up strategy call to show how we can help achieve your goals. Get started today!
